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For Realtors

Found 15 blog entries about For Realtors.

Hey friends!  I've gotten asked a few times this week about our market here in San Diego, when a shift may be coming, and if we are in a bubble.  While no one can predict the future with 100% certainty, we can definitely explore what's going on and try to get a read on where we're going.  

First, let's talk about "bubbles."  Bubbles in real estate are characterized by two main features: 

1.  Values:  Prices become exceptionally high compared to other market indicators (like rent).  Prices rise extremely quickly. 

2.  Psychology:  Investors are optimistic to the point of euphoria and are dismissive of risk.  They feel invincible! 

I do not see EITHER of these two features occurring in today's market.  Let's dig into that a little more.

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Hello friends!  Our team has long been thinking that we are in need of a mini re-brand, and I am so excited to share the end results with you today!  We hired a local graphic designer to help our vision come to life.  During our initial consult, the designer and I went over possible "themes" for our new logos.  I knew I wanted something that looked modern, was not too girly, and reflected the core aesthetic/feel of the team.  I was initially leaning towards an extremely clean, geometric design.  In fact, most of the initial designs we received were geometric in style.  They were beautiful, but the one we landed on really spoke to us!  It is modern yet retro, and we loved it!  With a few small tweaks, we had our finalized logo.  

What do you think??? 

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San Diego is in the midst of a BIG inventory shortage right now, so I wanted to write up a post about what exactly that means for home buyers vs. home sellers, and how you can win in either position.  

From January 2015 to January 2016, Zillow reports that San Diego had the largest inventory drop in the entire nation (a 30% decline, approximately).  The number went from 8,051 down to 5,617.  This has a number of implications for both buyers and sellers, which I'll break down below: 




Buyers may feel like they are having a hard time finding a home to purchase in their price point.  This is because limited inventory means fewer houses for qualified buyers to offer on, often resulting in multiple offers, which drives the

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 There are a few things that are absolutely critical to whether a home sells quickly, and for as much money as it should.  The first is price.  Overpriced homes almost always sit on the market much longer than fairly priced homes.  A home's value is based on the price of comparable properties that are for sale, as well as the sale price of homes that have sold recently.  Value is NOT influenced by how much you paid for the house, what your family or neighbors think it's worth, or how much money you want to get from the sale.  Pricing competitively is one of the key components to making sure the house sells quickly for a lot of money.  When priced correctly, more interest is drawn and multiple offers often come in.  

The next item that influences

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Prior to putting your home on the market, there are some steps to take that will dramatically increase the probability of your home selling quickly for top dollar.  These steps are designed to be relatively quick and inexpensive, so that you can get your home on the market as soon as possible.  

Deep Clean 

Your home should absolutely sparkle when it is on the market!  If you are a great cleaner or enjoy doing it, go ahead and deep clean your home yourself.  If not, consider hiring a cleaning service to do the job.  Your house should look and smell lovely to make a great impression on potential home buyers.  If you are going to be living in your home while selling, remember to KEEP it clean throughout the process.



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 If you have had your offer accepted, congratulations!  That is a big step.  You may think now is the time to relax.  After all, you've worked hard to get a mortgage pre-approval, connect with a Realtor, see houses, submit an offer, negotiate, and agree to the terms.  However, there is much left to do, so it's important to stay focused to get through the Escrow process.  I have broken the next steps down into small, manageable tasks that will help you stay on track.  Your Realtor will be there for you every step of the way, guiding you through each task.  If you follow these 10 steps after your offer is accepted, you'll be on track towards closing your Escrow successfully.  



Earnest Money 

You need to submit your Earnest

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Do you feel like you’re always hearing that it’s the “perfect time to buy!” AND the “perfect time to sell!”? Do you wonder how that can be the case? I bet you have, informed real estate consumer! And you’re right–it is not always the best time to buy or sell.

Realtors will sometimes use this verbiage because they want your business now, regardless of whether it is a great time for you to buy or sell real estate. Let’s set the record straight.

A great way to put your finger on the pulse of your real estate market is by reading a complete market update. A quicker way is to use a reputable market index. I like the Altos Research Market Action Index. When this index is less than 30, the buyers have the advantage in the market. When it is above 30,

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You only get one chance to make a first impression! Whether you are selling your home or just want to spruce up its curb appeal, here are some easy and budget friendly tips to help your house look great from the outside:

Dress up your front door

Give your door some TLC with a new coat of paint and a new door handle.  I personally love brightly colored front doors.  Your fabulous new door is sure to be noticed by everyone who walks into your home.  


Improve outdoor lighting

Beautiful lights on the sides of the door or path lights leading up to your home can make a huge impact.  It looks great, AND helps guests see the path in front of them.  


Boost your garden

Plant easy-to-maintain bushes, trees and flowers.

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I was talking to my friend recently, and I asked if he and his girlfriend were thinking about buying a home soon. He said that he'd done a couple of home searches and there weren't any desirable properties in his budget. BUT, as you savvy real estate consumers know by now, since he was not searching on the MLS, he was missing a TON of awesome properties. I asked what his budget would be (estimated) and where he would want to live, and quickly found 22 properties that fit the bill. He was shocked and so excited that they may be able to get a starter home sooner than he thought. I outlined a few tips for him as a first time, young home buyer, that I'd love to share with you as well.  

Finances:  Keeping your financial position stable will increase

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Hi all!  

Recently, one of my colleagues and friends asked what I use for graphic design. Sharing is caring!

 I use, and HIGHLY recommend, for simple graphic design projects.  It is quick, user-friendly, close to free (certain features cost $1...most are free) and wonderful.  I stumbled upon it during a night spent in the woes of Photoshopping.  I thought...there HAS to be a better way, did a little research, and voila!  Canva to the rescue.  

 You can make business cards, flyers, logos, Twitter/Google+/Facebook banners, photo collages, and a whole lot more.  It is NOT good for editing photos (re-touching red eyes, smoothing out skin, etc.) but it is great for designing appealing graphics and typography sets.      

These are a

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